Conducting website analysis we gather data analysis of meta sets/keywords, visible text and code to determine how well you're positioned for search engines.
Using the competitive analysis strategy Examination of content keywords and present engine rankings of competitive websites to determine an effective engine positioning strategy.
Using the idea of keyword analysis we further identify a targeted list of keywords and phrases. Review competitive lists and other pertinent industry sources. Use your preliminary list to determine an indicative number of recent search engine queries and how many websites are competing for each keyword. Prioritize keywords and phrases, plurals, singulars and misspellings.
Content optimization is about creating page titles and meta tags that can help influence click through. Titles help establish page themes and directions for keywords.
Integrate selected keywords into your website source code and existing content on designated pages. Many tests show that pages with 800 to 2,000 words can outperform shorter ones.